REGIONAL PARTNER FOR GRUPPO CAMPARI

Delivering market execution, brand growth, and consumer engagement across the Levant, Gulf, and North Africa.

Founded in 2023 by MS Holding, Spirits Builders Partners Ltd (SBP) is the official regional representative of Campari Group across the Levant, Gulf, and North African markets.

SBP was established with a clear mandate: to drive sustainable brand growth and ensure best-in-class market execution for one of the world’s leading premium spirits portfolios across complex and diverse markets.

Operating through a carefully selected network of country-level distribution partners, SBP ensures that each market benefits from:

  • Structured route-to-market strategies
  • Consistent commercial execution
  • Strong alignment with global brand standards
  • Localized consumer engagement initiatives

By bridging global brand strategy with local market dynamics, SBP plays a critical role in accelerating distribution, building brand equity, and unlocking long-term value across its territories.

Our Role

  • Regional brand stewardship
  • Distributor network management & development
  • Commercial strategy alignment
  • Execution monitoring and performance tracking

Our Coverage

Levant | GCC | North Africa

REGIONAL PRESENCE MAP

DISTRIBUTION NETWORK ILLUSTRATION

PORTFOLIO / BRAND UNIVERSE

EXECUTION IN MARKET

Have a question or looking to collaborate? We’d love to hear from you.
Send us an email at michel.eid@sbp.com.cy and our team will get back to you shortly.

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